Is it valuable for you to use Instagram for business?
I don’t need to know your business, your industry, or your target market to answer this question.
Because the answer to this question will always be, without a doubt …
Trust me, Instagram isn’t JUST for personal use. And if you don’t trust me just yet, let me give you some stats …
71% of U.S. businesses use Instagram.
80% of Instagram’s 1 billion active monthly users follows at least one business.
200 million Instagram users visit at least one business profile daily.
75% of users take action on a post.
60% of users discover products on Instagram.
Now that you have some statistics, let me explain why you should use Instagram for business.
This explanation is simple – Instagram is massive, mobile, and it’s here to stay.
With over 1 billion active monthly users, it’s safe to say that your business can enhance its reach, branding, and market penetration by leveraging Instagram’s platform and consequent marketing opportunities.
Additionally, Instagram is primarily mobile. Especially with the heightening use of mobile technology, in terms of access and consumer purchasing, Instagram is positioned perfectly as a complementary channel for business activity. Click here if you’d like to learn more about channels for your business.
Finally, Instagram is here to stay. Instagram has an uncanny ability to keep itself relevant in both the app space and the consumer experience space. With its Stories, recent introduction of IGTV, and other end-user features, Instagram continues to prove its versatility, adaptability, and sustained value to 1 billion active monthly users. Instagram is here to stay, positioned for growth, and will continue to drive value for business and personal users alike.
If you need just a tad more convincing, click here for Iconosquare’s 6 Reasons Why Instagram Is Good For Business.
Don’t get left behind. If you don’t have a business profile already, then make one! TODAY.
And once you have a business profile (or if you currently have one), use it optimally!
That’s the simple, easy-to-implement solution for your business.
Trust me, it’s simple. It’s easy-to-implement. But it’s not so easy to understand, since there’s an algorithm and a tailored approach to Instagram marketing that makes your business profile worthwhile.
It’s totally okay if you’re not interested in learning the nitty gritty of Instagram for business. You’ve already found your bread-and-butter for your regular business.
But before your bread hardens and your butter melts, invest in some jam. Some croissants. And a little orange juice.
Look for some help with your Instagram marketing, which is your bread-and-butter for using Instagram for business. You can leverage Instagram’s algorithm, social platform, and end-user experience to both benefit your business AND your personal network.
There are plenty of great Instagram marketing companies out there. It truly depends on your business need, the marketing company’s competencies, and your long-term goals.
If you’re looking where to start, look no further than us - The Five Day Startup! If you need help using Instagram for business, especially with your DMs, customer engagement, and brand awareness, The Five Day Startup provides a cost-effective, holistic solution tailored for your marketing needs.
Check us out here and let us help take your Instagram marketing game to the next level! We look forward to serving you and your marketing needs :)